Analyzing Amazon seller data, such as prices, offer types, and performance metrics, allows you to strategize your pricing, inventory management, and marketing efforts to gain a competitive edge.
With our Amazon Competitors Analyzer, you have the power to drive sales, maximize profits, and outperform your competitors. By scraping this valuable data using our no-code solution, you effortlessly gain a strategic advantage in understanding market dynamics, pricing trends, and consumer behavior.
Uncover valuable pricing intelligence, identify key competitors, and assess their strategies with ease. Stay informed about changing market conditions, adapt your pricing strategies, and optimize your product positioning for maximum success.
Using the ImportFromWeb add-on and the function it adds to Google Sheets, you can extract and compare different offers on hundreds of listings without technical knowledge!
What you get?
With =IMPORTFROMWEB(), you extract the following data points on sellers for hundreds of Amazon products.
- first 12 sellers
- price
- type of offer
- link to seller page
- …
See all available Amazon product page data points
First of all, make sure you have installed the ImportFromWeb add-on from the Google Workspace Marketplace.
Then, just follow these easy steps:
Open a new Google Sheets and activate ImportFromWeb
To activate the add-on, go to Extensions > ImportFromWeb > Activate add-on.
Input the Amazon product URLs
You can input the product URLs directly or build them using the product ASINs: =”https://www.amazon.com/dp/”&A2 (where column A contains all your ASINs).
Input the Amazon data selectors
Data selectors describe the specific content you want to import from the Amazon product pages.
In this case, we’re interested in data related to the offerings from Amazon sellers or vendors, so we’ll use sellers_names and sellers_prices.
For a full list, see our Amazon product page selectors glossary.
This is what your spreadsheet should look like:
Write the =IMPORTFROMWEB() function and extract Amazon competitor data
Just add this formula:
=IMPORTFROMWEB(A2,B1:C1)
Within seconds, you’ll get the results for the first product.
Add the “compare” option
The function’s “compare” option ensures that the results for one product are all kept within the same row, without spilling over:
=IMPORTFROMWEB(A2,B1:C1,"compare")
Scale the collection process
After adding the $ symbol around the data selectors, drag the formula down to the last row:
=IMPORTFROMWEB(A2,$B$1:$C$1,"compare")
We’ve designed an easy-to-use template.
Make sure you have installed and activated ImportFromWeb in your Google Sheets.